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About our logo
Total Traffic Network emphasizes the Kaizen (Japanese for ‘Continuous Improvement’) fundamentals towards our traffic offering. The circular roadway logo is symbolic of a continuous, incremental, improvement philosophy towards bettering the overall traffic product by planning, doing, checking, and acting on resource implementation for the roads that we cover. By combining a network of public and proprietary tools and carefully constructing data partnerships, Total Traffic Network works to better serve our customers with an ever-evolving, high-confidence traffic product. Increasing roadway coverage and ingesting more speed data granularity are part of the plan for our role in navigating the future.